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  • AdGyde provides real-time mobile app analytics and monitors analytical data regarding app installs and in-app behaviour of the user.

 

what we do:

MoMAGIC is a leading Intelligent marketing company based on data analytics technology to help our Business Partners acquire Quality Users and drive Effective Revenue Growth. The Company has a unique 360-degree user-insight intelligent technology to understand and to predict user behaviour with 24/7 constant optimization on user acquisition and boosting business revenue.

 The Origins of MoMAGIC

MoMAGIC Group, founded in 2011, with strategic investments by MediaTek(www.mediatek.com) andFoxconn(www.foxconn.com), has been consistently innovating-developing AI/Big Data Technology solutions and has the widest deployment of applications on Mobile platform ecosystem. The strong business presence in Asian Market along with Strategic tie-ups with multiple Mobile OEMs, MoMAGIC started Joint Venture companies with Leading OEMs. Other than Mobile Brands, MoMAGIC is Strategic Partner with leading Apps and Content Providers in Asian Market as well.

The Acquisation

App distribution firm MoMagic Technologies has acquired mobile app insight provider AdGyde Solutions, from its joint venture partner Spice Mobility, a top company official said Monday.

Electronics manufacturing giant Foxconn and electronic chip-set maker Mediatek funded apps distribution firm MoMagic held 51% stake in AdGyde while 49% was owned by Spice Mobility.

“100% stake acquisition in AdGyde is good fit for both MoMagic and Spice Mobility. We want to grow in big data analytics, artificial intelligence and Spice (Mobility) is focusing on handset business,” Momagic Technologies, Founder and CEO Arun Gupta told PTI. Gupta declined to disclose financial details of the deal.

AdGyde provides real-time mobile app analytics and monitors analytical data about app installs and in-app user behavior.

AdGyde, recently forayed in gaming industry with analytics tools. “Currently our user base is 3 crore and 50 lakh monthly unique users. We are aiming to touch 10 crores total unique users by end of 2019,” Gupta said.

MoMagic works with clients like Nazara Games, media groups such as Dainik Bhaskar, ABP Live News and startups like Hubhopper, ShoppingPost, Coutloot, Credit Mantri, DocOnline etc.

Samba Shiva Thadavarthi
Mr. Shiva is a technologist by profession and technical writer by passion. He has served in several organisations as Research and Development manager and wrote versatile articles on the current trends of technological transformation.

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